@MediaConversion, what your audience wants to see in a video

See how to attract an audience with video on Twitter. Get more video views Try Twitter Ads Hi @MediaConversion We want to help you get more out of Twitter, and Twitter Ads amplifies your efforts. Video is the most dynamic way to grab your audience's attention. But not everyone is sure of what content would be interesting to the people who follow them. You don't need a fancy studio or big budget to create compelling video or Periscope broadcasts — just a smartphone and some simple concepts. Here are a few to get you started: Be entertaining and concise People will be more receptive to a few short videos that show the personality of your account than longer, overly polished videos. Try a Q&A You probably have a lot of information to get across and two people sharing questions and banter is more interesting to viewers than a single person speaking. (You can even Tweet for more questions to answer in a follow-up video to help grow your series.) Create a how-to 54% of people say they watch video to learn how to use a product.* Film yourself showing what your product or service can do, and don't be afraid to make jokes (or bloopers) along the way. For more easy videos ideas see our article on what people want out of video content. Follow us @TwitterBusiness for other insights and updates. Try Twitter Ads *CodeFuel 2017, citing Accenture Interactive business.twitter.com  |  @TwitterBusiness  |  Help  |  Unsubscribe The email was meant for @MediaConversion Twitter, Inc. 1355 Market Street, Suite 900 San Francisco, CA 94103

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@MediaConversion, fill holes in your content calendar

See our content marketing tips. Build your influence Try Twitter Ads Hi @MediaConversion We want to help you get more out of Twitter. Is your content calendar looking a little light? Here are a few ideas to fill the gaps: Roundups Pick a day every week or month to compile your favorite links, then Tweet them (and make sure to tag all those included). Give it a clever name or unique hashtag so your audience can look forward to it and easily identify it. Lists Group your best content and that of others, or a combo of the two, into keyword-friendly lists such as "Five Favorites" or "Top Ten." Q&As What better way to flatter someone than to interview them and showcase their expertise on your blog? Stick to five basic questions that allow for the interviewee to elaborate. Be sure to Tweet out plenty of quotes and excerpts as teasers. Want more Tweet inspiration? Check out our tips on how to fill holes in your content calendar. Follow us @TwitterBusiness for other insights and updates. Try Twitter Ads business.twitter.com |  @TwitterBusiness |  Help |  Unsubscribe The email was meant for @MediaConversion Twitter, Inc. 1355 Market Street, Suite 900 San Francisco, CA 94103

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@MediaConversion, take the online, offline

See how to get more foot traffic. Bring people in Try Twitter Ads Hi @MediaConversion We want to help you get more out of Twitter and Twitter Ads. Many businesses are curious about how to get their followers to visit them in person. We've found that building relationships on Twitter with other businesses in your area can help you share (and boost!) foot traffic. Adding store hours to your Twitter bio and running Twitter Ads targeted at people in your area also encourage more people to cross your threshold. For more tips on getting customers through your door, read our article on how to use Twitter to increase foot traffic. Follow us @TwitterBusiness for other insights and updates. Try Twitter Ads business.twitter.com |  @TwitterBusiness |  Help |  Unsubscribe The email was meant for @MediaConversion Twitter, Inc. 1355 Market Street, Suite 900 San Francisco, CA 94103

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@MediaConversion, expand your audience with Twitter

Create an awareness campaign. Get out there Try Twitter Ads Hi @MediaConversion We want to help you get more out of Twitter. You have something to say. And an awareness campaign is the best way to spread your message to a wider audience on Twitter. This campaign type focuses on attracting impressions for your Tweets. Any Retweets, followers, or page views you also get are bonus engagements that you aren't charged for. To learn more about spreading your word on Twitter, check out our awareness campaign. Follow us @TwitterBusiness for other insights and updates or try Twitter Ads, which amplifies your efforts on Twitter. Try Twitter Ads business.twitter.com  | @TwitterBusiness |  Help |  Unsubscribe The email was meant for @MediaConversion Twitter, Inc. 1355 Market Street, Suite 900 San Francisco, CA 94103

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