| | | #SmallGoesBig: Tweeting Insights & Tips | | | With 271M monthly active users, Twitter is the global interest network that brings you closer to people interested in your business. In fact, 57% of people surveyed have discovered a new business on Twitter.*
We recently analyzed over 190K Ads campaigns from small businesses to uncover best practices around how to drive the most interactions with your content such as: | | | • | Keep it short but sweet - Tweets under 120 characters can drive higher engagement | | | | • | Tell a visual story - Tweets with photos and videos receive 300% more engagement | | | Read our full blog post for all the findings then apply them to your Tweeting strategy. | | | | | | | | | *Source: Survey of 1,000 U.S. Twitter users who currently follow small and medium-sized businesses (SMBs) on Twitter and who use the platform at least monthly. "Small Business Customer Insights Study" Twitter + DB5 2014 | | | | | | | |
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